Art Beijing 2012” Plans Magnificent Transformation for April
After six years of growth and maturation, Art Beijing has established itself as one of Asia’s most influential art fairs. Today, it is a high-end cultural and creative project that enjoys tremendous support from the Beijing Municipal Government. This year, for the first time, the "Art Beijing • Contemporary Art Fair" and “Art Beijing • Fine Art Fair” will be held jointly as “Art Beijing 2012” at the Beijing National Agricultural Exhibition Center, for a magnificent transformation for Art Beijing.
With this special 2012 exhibition, Art Beijing builds on its “locally based and Asia-oriented” concept to further deepen its cooperation with local art galleries in China, with galleries throughout the Asia-Pacific region, and with galleries in the United States and Europe. Together, Art Beijing and its partners seek common ground in integrating art resources and presenting different perspectives on culture and art creation across various countries and regions.
Art Beijing 2012 will be divided into two parts: the Contemporary Hall and the Classical Hall. The total exhibition area will be approximately 20,000 sq. meters, making it the largest art fair in Asia.
The Contemporary Hall will be located in the new building of the Agricultural Exhibition Center, and will display various contemporary art works from hundreds of galleries and art organizations from both home and abroad. In addition to jointly working with many art organizations, Art Beijing 2012’s “Art Breakthrough - Art Unforbidden” and “Photo Beijing” theme exhibitions will continue to highlight academic and commercial trends in the art market by displaying pioneering and experimental contemporary art works. Meanwhile, this year’s “Art Platform” will involve the Culture Office of the France Embassy, the Goethe Institute, the Cultural Affairs Office of the Embassy of Mexico, the Artist Network of New York and other international cultural and artistic institutions. On display will be Chinese and Western contemporary art works from various cultural backgrounds. In addition, a new Art Auction Preview will also be set up in the Contemporary Hall. Here, five top auction houses from across Asia will exhibit stunning previews of their upcoming auctions.
The Classical Hall, located just outside the Contemporary Hall, will exhibit Chinese and Western traditional art works from 40 art institutions. Art forms on display will include traditional Chinese ink painting, fine brushwork, sculpture, Thangka, classical furniture, jewelry, jade, porcelain, and miscellaneous antiques, as well as classical Western painting and sculpture. The Classical Hall will also hold academic theme exhibitions. Art Beijing will also work with three art organizations to integrate traditional art resources from both China and abroad to provide great art historical detail.
The “VIP Education Forum” and “Art Economic Forum” have been two of Art Beijing’s most profound successes, and this year, Art Beijing again takes on its social responsibility of art education with these two events. The 2012 exhibition will also again include public lectures by esteemed authorities on art, and Art Beijing proudly invites art lovers and collectors to join in to learn more about the latest academic trends, and discuss the future development of the art market.
Art Beijing 2012 is poised to break through the trend of homogenization in art fairs, to establish its own distinct personality. Art Beijing continually promotes the development of China’s culture and knowledge of art, helping the public more deeply appreciate the beauty of art, and thereby enable the arts to truly serve our people.