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Solo show: Joseph Farbrook: Strata-Caster (over)

12 May 2011 until 18 June 2011
  Joseph Farbrook: Strata-Caster
 
www.artcurrents.org AC Institute

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Scantly a generation ago, moving image screens were restricted to television and cinema and the content was nearly exclusively generated by corporations and conglomerates that dictated the form and aesthetic of what should and should not be seen by the masses. The content was restricted almost entirely to news and entertainment and limited in scope to what could be sold as a commodity.

Presently, technological advances have given moving image screens an explosion of new forms and possibilities of content. Adding up the hours we spend staring into screens, it could be argued that we are seeing an ever-greater part of our lives mediated by this device. Virtual Reality has quietly emerged on this side of the screen and embedded itself into our psyches. The collective imagination is to an ever-greater extent being co-opted and aligning itself to the operational workings of this new prosthetic. It is now a critical time for artists to temper this overwhelming involvement and offer insights into this reality, complete with new paradigms of perception, new ways of seeing into, and through, the ubiquitous screen.

"Strata-Caster" is an installation that explores the topography of power, prestige, and position. It exists in the virtual world of Second Life, a place populated by approximately 50,000 people at any given moment. Although virtual and infinite, it continues to mirror the physical world, complete with representations of prestige and exclusivity. Even without the limitations of the physical, why are borders and separation still prized so highly? Entry into this installation is by wheelchair, an unfamiliar interface to the limitless expanse of virtual space, but one that continuously calls attention to limitation and position.

About the Artist:

Joseph Farbrook grew up in New York City and Santa Fe, raised by his father, a concrete poet, and his mother a painter. Farbrook recieved his MFA at the University of Colorado, where he wrote electronic music, poetry, and fiction. Becoming interested in a more immersive approach to narrative, he began using computers and the Internet as creative media. Farbrook began creating electronic installations, interactive video, and virtual reality narratives. He also developed media-reflexive live performances mixed with interactive screen projections. Farbrook's latest work explores the intersections between video, video games, and sculpture.

Farbrook exhibits both nationally and internationally. Recent venues include SIGGRAPH2010, the Museum of Contemporary Art in Denver, La Fabrica Arte Contemporaneo in Guatemala, Museo De Arte Contemporaneo in Columbia, as well as venues in the Netherlands, China, Czech Republic, and the USA. Farbrook is presently an assistant professor of interactive media and game development at the Worcester Polytechnic Institute.

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