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Group show: MONAT DER PHOTOGRAPHIE 2010 - AUTOFOCUS, FOCUS_AUTO - Cars in Contemporary Photography (over)

12 November 2010 until 29 January 2011
  MONAT DER PHOTOGRAPHIE 2010  - AUTOFOCUS, FOCUS_AUTO - Cars in Contemporary Photography
Erwin Wurm, "w.t.", 2006. C–Print. 77 x 60 cm. Ed. 5 + 2 AP
  Projektraum Viktor Bucher

Projektraum Viktor Bucher
Praterstrasse 13/1/2
A-1020 Vienna
Austria (city map)

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tel +43 - 1 - 212 69 30

Due to the great successes the exhibition is prolonged from January 15th 2011 to January 29th. 2011

About CARS, because the automobile has significantly influenced the 20th Century and even in times of climatic changes, social-economic modifications and increasing unimployment-rates.
The Status of the automobile in terms of mobility, as a "Cult- and Identification-model" (1), a „Myth" (2) and a "Fetish-object" seems unbroken.

Pirmin Blum is using Footage-Material from the Internet, Gottfried Bechtold´s yearlong approach to the Myth "automobile" and the idea of "movement" ("Concrete-Porsche-Series" = Transformation of a high-speed-tool into a (still) concrete-sculpture") is rooted autobiographically. Sissi Farassat is posing in her embroidered Photos in front of "male-phantasies" and so questions the klischee of a direct relation between "muscle-cars" and "Pin-up-girls" ?. About CARS and IRRITATION is also the displayed work by Erwin Wurm.

(1) Since 1975 BMW let create 16 "BMW-ART-CARS" by well known international artists.

(2) Roland Barthes started working on the phenomenon "automobile" about 50 ago on behalf of his essays "Myths of Everyday-life". After all Barthes understood the "automobile" as an object. The topic of the book "Myths of Everyday-life" is not so much litterature but a particular aspect of Social- Mythology: The Modern Myth. In "Myths of Everydayl-life" Barthes is collecting that material out of arbitrary chosen topics which is best suited to reflect the Myths of the modern french eyeryday-life.

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